BioCell Technology will be sponsoring the 2012 ISSN (International Society of Sports Nutrition) Conference and Expo which will be held on June 22nd and 23rd in Clearwater Beach, Florida. This is the ninth annual event, and it plays host to the world’s foremost sports nutrition experts. The conference and expo provides these experts a forum to share the most recent breakthroughs in their respective fields. In fact, BioCell Technology’s V.P. of Scientific Affairs, Dr. Joosang Park, will be giving a presentation at this year’s event. His talk will be focused on the connective tissue and joint health benefits of BioCell Collagen ®, with a particular emphasis on sports-related joint discomfort.